Tech-Product Co. Service Offering: Build Team
ClearForMe is an online database created by Axioned that provides access to software-as-a-service (SaaS) listings for eCommerce cosmetics retailers. The website ultimately connects online shoppers with ClearForMe clients offering cosmetic products that are compatible with the specific health requirements of individual shoppers.
The company CEO approached Axioned in hopes of developing a way to help those with allergies and other health issues locate products that would not conflict with their specific conditions.
What They Needed
The CEO and founder began to recognize the need for a just such a progressive search tool from her personal experience. Her own skin allergy stimulated her to find a way to enable online shoppers to thoroughly review the ingredients in dermatology products.
Her research led her to the conclusion that ingredient terms such as “fragrance” do not disclose the chemical composition that would enable someone with an allergy to determine whether that product was suitable for them. Furthermore, the ingredient “formaldehyde” is often disguised by up to 12 different synonyms and Vitamin C has over 35.
The goal was to enable ClearForMe’s eCommerce clients to “tap into” their proprietary database (of product ingredients along with their synonyms and definitions) via an API. This would enable the eCommerce client to offer their consumers a better user experience when it comes to finding or eliminating products with a certain ingredient, independent of the ingredient’s synonyms.
We gathered a team of engineers specializing in API development, Node.js, MongoDB, along with manual QA/testers, a project manager, and assistant product manager to build a solution. We recognized that we had to come up with a way to associate literally hundreds of ingredients with the more common (and less toxic-sounding) names that cosmetic producers were using to make the ingredients sound palatable. Since the Federal Drug Administration (FDA) does not require that a particular name or chemical composition be listed, there was no centralized government ingredient list to consult.
The completion of our first engagement/project with ClearForMe was tied to the client’s “first launch” of their ClearForMe product/service for the eCommerce beauty brand Credo Beauty.
Axioned provided ClearForMe with newly developed APIs that could be integrated into their client websites. As a result, Credo is now is able to provide their website shoppers with filters that cover brand, category, health concern, and ingredients. They can simply name the specific ingredient they want to avoid by its common name or chemical composition and it will be excluded from the search results.
ClearForMe was extremely happy with the results of our efforts and the support that our team provided. Since we implemented the original cloud services, along with the addition of React, the company has seen a spike in their own client satisfaction responses.